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Inbound marketing is a very smart technique for drawing the attention of potential and actual customers to various products and services through the help of social media marketing or content marketing also known as search engine optimization and also branding. This marketing technique attracts potential customers by the way of creating content of some value...
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Business-to-consumer marketing or B2C marketing refers to the strategies a company uses to promote its products and services to people. Business- to- consumer marketing is used to create, advertise and sell products for customers to use in their everyday livelihood. Business to consumer marketing also includes a lot of strategies, techniques, and tools which are...
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Video marketing is a type of marketing that aims to market a particular product or service or even a business. Video marketing is a step ahead of picture marketing as videos are nothing but a sequential combination of pictures depicting a useful message or simply portraying something meaningful. Video marketing is better than picture marketing...
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Social media has become like a second home for the majority of the people. People usually spend about a minimum of three to four hours a day on social media and thus marketing on social media becomes very important. Another important aspect of social media marketing becomes the tracking of marketing efforts. It becomes very...
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With the increase in digital platforms for selling, consumers these days wish for having more interactive and engaging platforms, wherein they can communicate easily with the seller. In times like this, it becomes imperative for the sellers also to keep pace with the developments in the digital marketing forum to match the needs of the...
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In today’s era of digitalization, it has become extremely important for all businesses to have a presence on digital platforms. However, the right choice of digital platforms also makes a huge effect on the quality of digital presence. People have these days have developed an increasing dependence on social media as today’s fast-paced world has...
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Remote working teams are beginning to be a popular thing in the work culture. Various researches conducted across the globe state that people working away from the office are more efficient. However, managing a remote workforce is not easy for all managers. A remote marketing team is a new phenomenon based on the concept of...
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Immersive technology refers to the technology which attempts to create a parallel of a physical world by the means of a digital world or a simulated world simply by creating a surrounding sensory feeling thereby leading to the creation of a sense of emulsion. In simple words, immersive technology is the technology that has the...
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E-commerce marketing is the process of marketing goods and services through the medium of the internet. It refers to the process of marketing using the internet, which includes all spheres that involve using the internet, including mail and wireless media. This marketing technique is based on digital technologies and is facilitated by the increased use...
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Business promotions are the activity of communicating with a large public while attempting to influence the masses to buy the products or services of a particular business. A business can also promote itself through the various means of business promotions. A very usual way of promoting a business or a product or a service is...
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