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social media marketing
Inbound marketing is a very smart technique for drawing the attention of potential and actual customers to various products and services through the help of social media marketing or content marketing also known as search engine optimization and also branding. This marketing technique attracts potential customers by the way of creating content of some value...
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Business-to-consumer marketing or B2C marketing refers to the strategies a company uses to promote its products and services to people. Business- to- consumer marketing is used to create, advertise and sell products for customers to use in their everyday livelihood. Business to consumer marketing also includes a lot of strategies, techniques, and tools which are...
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Video marketing is a type of marketing that aims to market a particular product or service or even a business. Video marketing is a step ahead of picture marketing as videos are nothing but a sequential combination of pictures depicting a useful message or simply portraying something meaningful. Video marketing is better than picture marketing...
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Conversational marketing is also known as conversation marketing is based on a feedback-oriented approach of marketing used by companies in order to drive conversation and engagement with the customers along with developing customer loyalty for the particular brand. This kind of marketing helps the companies create a customer base and this enables them to increase...
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Franchise marketing is the marketing process where an advertising firm or an online marketing firm has various diverse marketing plans for a company which ranges from digital advertising to commercial advertising to mail advertising to radio advertising to public relation of the franchise. Brand recognition is of prime importance when we talk to franchise marketing...
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Social media has become like a second home for the majority of the people. People usually spend about a minimum of three to four hours a day on social media and thus marketing on social media becomes very important. Another important aspect of social media marketing becomes the tracking of marketing efforts. It becomes very...
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With the increase in digital platforms for selling, consumers these days wish for having more interactive and engaging platforms, wherein they can communicate easily with the seller. In times like this, it becomes imperative for the sellers also to keep pace with the developments in the digital marketing forum to match the needs of the...
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In today’s era of digitalization, it has become extremely important for all businesses to have a presence on digital platforms. However, the right choice of digital platforms also makes a huge effect on the quality of digital presence. People have these days have developed an increasing dependence on social media as today’s fast-paced world has...
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Remote working teams are beginning to be a popular thing in the work culture. Various researches conducted across the globe state that people working away from the office are more efficient. However, managing a remote workforce is not easy for all managers. A remote marketing team is a new phenomenon based on the concept of...
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“B2B” means business to business while “B2C” means “business to consumer”. Business to business sell products and services directly to other businesses. Or, more specifically, they sell to the decision-makers in any particular business. This can include everything from table management software for restaurants to marketing services to office chairs. Business to consumer sell products and...
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